Our Strategy

Corporate Strategy

Our Corporate Strategy 2024-2027 outlines how we’re moving forward and further developing our services to meet the growing, ever-changing needs of our residents.

It shares how we will invest in the places our customers live, build and leverage our data to support longer-term performance, and achieve our Net Zero and sustainability goals at pace.

We look forward to meeting our three-year corporate objectives and being a responsible organisation that continues to increase satisfaction amongst its residents and communities.

Our Purpose

Together with our communities, we create affordable homes and great neighbourhoods that people are proud to live in.

Our Principles

Within our Corporate Strategy are seven key principles we’ve shaped with residents that will guide our work and investment decisions. We know these matter to our customers, and they will be used to underpin our future work and to benchmark our continued success. Read more about each of the seven principles below.

We are resident-led

Our residents have input at all levels of our organisation. They are treated with fairness and respect, and their views are listened to and actively shape our services.

We focus on our core purpose

We are a regulatory compliant organisation that ensures our residents live in high-quality, safe, decent and well-maintained homes and neighbourhoods.

We are place-based

We play our part in creating neighbourhoods and communities where people feel proud to live.

We are sustainable

We care about our environment and we operate in an increasingly sustainable way, reducing the environmental impact of building, maintaining and living in our homes.

We develop partnerships

We understand that we can achieve better outcomes for our residents by working with other organisations that share our strategic priorities.

We lean on sound data and technology

By embracing data and digital transformation, we can become a more efficient organisation and provide the services that suit our residents’ needs.

We are financially resilient

We are financially strong, which means our residents, teams and partners are confident in our ongoing ability to meet our commitments and deliver against our strategy.

Our Values

Ambitious

We set high standards and take on new opportunities with focus, determination and enthusiasm.

Inclusive

We value and encourage different perspectives and honest, respectful interactions.

A great team is a diverse team: one where people bring a range of perspectives and strengths that we recognise and use.

Accountable

Residents have a genuine stake in Eastlight, and we embrace their ideas to help us deliver excellent services.

We are accountable for ourselves, our work and, most importantly, for the quality of service we provide to our residents.